Integrated Systems Europe (ISE) 2025, held February 4-7 at the Fira de Barcelona, has established itself as the world's leading event in audiovisual technology and systems integration. With more than 1,600 exhibitors and a record attendance of 85,351 professionals, this edition stood out for presenting innovations that promise to transform audiovisual production for events.
As every year we have attended this reference fair, which has allowed us to learn first-hand about the latest technologies and establish strategic connections with leading companies in the sector.
Technology Trends at ISE 2025
Transparent Displays: A Visual Revolution
One of the most prominent trends at ISE 2025 has been the popularization of transparent screens. These innovative screens, composed of a mesh of LEDs, allow images to be displayed without obstructing the view of what is behind them. This feature offers unique opportunities for event staging, creating stunning and dynamic visual effects.
High Definition Projection in Versatile Formats
Projection remains an essential tool in audiovisual production for events. At ISE 2025, projection solutions with superior definition and capabilities to adapt to various shapes and surfaces were presented. These projections create immersive experiences and add dynamism to structures of different shapes, enriching the visual narrative of events.
Integration of Artificial Intelligence into Audiovisual Solutions
Artificial intelligence (AI) has gained prominence in the audiovisual sector. At ISE 2025, explored how AI is transforming digital signage, improving cybersecurity and promoting sustainability in audiovisual solutions. These innovations allow for more effective customization and more efficient management of resources during events.
Innovations in Sound and Communication Equipment
Surround Speakers for Immersive Sound Experiences
Advances in audio technology were very interesting, with the introduction of surround speakers that offer more immersive sound experiences. These high quality audio systems are ideal for events that seek to immerse the audience in rich and detailed sound environments.
AI-Based Unified Communications Solutions
SPC For Business, in collaboration with Yealink, presented unified communications solutions that integrate artificial intelligence technologies. The cameras feature multiple lenses that capture the best framing of the speaking participant, ensuring accurate gestural communication and facial expressions. In addition, meeting rooms equipped with multiple cameras can automatically detect and focus on the participant taking the floor, creating a more natural and effective meeting experience.
Featured Companies at ISE 2025
In the recent edition of ISE 2025, more than 1,600 leading companies in the audiovisual industry and systems integration participated. Some of the highlights were:
Barco: Known for its display solutions and advanced projection technology.
Riedel Communications: Specialists in intercommunication technology and transmission solutions for live events.
Epson: The world's largest manufacturer of projectors, featuring innovative designs inspired by nature.
Panasonic: Innovator in display technology and professional video and audio solutions.
Samsung: Noted for its advanced displays and digital signage solutions.
LG: Presented curved and transparent screens, as well as solutions for smart offices.
Lang: Specialist in visualization technology and solutions for live events.
Thematic Spaces and Outstanding Programs
Specialized Technology Areas
ISE 2025 was organized into seven dedicated technology areas: audio, broadcast, digital signage, lighting and scenography, intelligent buildings, educational technology and multi-technology. This arrangement made it easier for attendees to explore sector-specific innovations and discover solutions tailored to their needs.
Expanded Content Programs
The ISE 2025 content program, curated in collaboration by AVIXA, CEDIA and ISE, included more than 190 experts from vertical market sectors. These sessions provided a transformative experience, equipping attendees with the knowledge and insights necessary to achieve success in the coming year.
Impact and Future of ISE in Barcelona
Since its move to Barcelona in 2021, ISE has experienced significant growth. The 2025 edition not only broke attendance records, but also reinforced Barcelona's position as the epicenter of the audiovisual industry. The city has proven to be a conducive environment for networking and fostering innovation in the sector.
Our attendance at ISE 2025 has been an enriching experience that has allowed us to learn first-hand about the trends and advances that are shaping the future of audiovisual production for events. From impressive transparent screens to artificial intelligence solutions applied to communication, the innovations presented promise to elevate the quality and impact of events in the coming years.
En VA 361 Productions, we are committed to incorporating these emerging technologies to offer unique and memorable experiences to our clients, keeping us at the forefront of the audiovisual industry.
