The 25th IFES World Summitunder the theme "Sailing the Seas of Innovation", was held in the city of Malaga, Spain, from June 18 to 22, 2024. At VA 361 Productions, we attended this event with two of our colleagues. Today, we will share our experience, highlights and valuable lessons learned.
Malaga: The Perfect Stage for Innovation
Malaga, a city with more than 2,800 years of history, was the ideal place to host this global event. With its combination of cultural heritage, sunny beaches and a vibrant modern scene, it provided an inspiring environment.
Innovation in the Construction of Stands for Trade Shows
Cutting-edge technology
One of the main focuses of the 25th IFES World Summit was the state-of-the-art technology for the manufacture of stands together with the focus on the environment and the search for more respectful and reusable solutions.
Value for Trade Show and Event Organizers
Networks and Collaborations
The IFES World Summit provided a perfect excuse for different professionals in the sector to meet with each other. sharing quality time in the same place. With the participation of industry leaders, organizers of fairs, events and specialized technicians, we had the opportunity to exchange ideas, form strategic alliances and discover new business opportunities.
Workshops and Seminars
We attended a series of workshops and seminars designed to provide practical knowledge and effective strategies. These workshops covered everything from event planning and management to the implementation of advanced technologies, offering tangible value that we can apply directly to our projects.
Attending the 25th IFES World Summit was an enriching and transformative experience for the company. VA 361 Productions. Here are some key reflections and learnings:
Importance of Continuous Innovation
The event and exhibition industry is constantly evolving. Continuous innovation is essential to stay competitive and deliver memorable experiences to attendees. New technologies are redefining the standard for events, and it is crucial to adopt and adapt quickly.
Collaboration and Networking
Strategic partnerships and strong networks are critical to success in the event industry. The summit gave us the opportunity to meet industry leaders and experts, exchange ideas and form alliances that will benefit our future projects.
Sustainability and Responsibility
Sustainability and environmental responsibility are becoming increasingly important in the production of trade fairs and events. We learned about sustainable practices and how to integrate them into our operations to minimize environmental impact and promote responsible fairs and events.
The 25th IFES World Summit: Sailing the Seas of Innovation in Malaga was an unforgettable experience and a valuable source of knowledge and inspiration. At VA 361 Productions, we are committed to apply the learning acquired to offer high quality events, being as respectful as possible with the environment.
We are looking forward to the next edition to be held in Mexico.
